This is for all the jackasses who call themselves PR people and can't write a coherent sentence, let alone a paragraph.

LEARN TO WRITE A PRESS RELEASE

The key to success is also getting out the release to everybody in the industry, not just posting it on your website. Your clients/boss will love you for it.

Xvod, you might as well try pushing a pea up a mountain. Some of those lower echelon PRs are too busy meeting their POs to worry about riting proper.

My friend Sarah writes a column in Philadelphia and lurks XPT something fierce. Her fave is the press releases. Then she texts me something about convulsions...genocide...red pen.

Jesus. I learned how to write a press release when I was 18 and playing Drums in a Rock Band. I really should check out the press release section sometime, just for shits and giggles.

all pr wannabes, and indeed every person ever, should watch the bbc show absolute power. the show is delightfully machiavellian and, as i have mentioned before, stephen fry is a comic genius.

I know quite a few PR pros from firms like Edelman, Ketchum and Ogilvy. They always preach that Press Releases are useless. But I guess it may be different when your dealing with national media as opposed to Like is Back.

If we're trying to educate PR wannabes, then I suggest we get them to read this poorly composed piece of dog crap as an example of how not to do it.

Send that shit to Lori Lust's pimp Craig Stevens.