The colonel posted on fakeluke's site:

Quote:

---

Today, porn companies ship around 800 to 1000 DVD units of a new title for an average wholesale price of $4 to $5. In other words, when you hear about the latest best seller porn title, keep in mind that by today’s porn industry standards, best seller means that title has sold an average of 1000 DVD units.

As for the additional revenue sources, most of VOD web sites charge their consumers 8 cents per minute of which they pay an average %20 to %25 sales commission to porn companies. Clip stores are where porn companies present their individual scenes in several different formats (WMV, AVI, MPEG, etc.) They have the option to set the price on their scenes, and receive an average %40 to %60 sales commission. Video member sites like VideoBox usually purchase licensing rights for the average price of $300 per title; and last but not least, cable channels and hotel chains do not pay any considerable money to license new titles, either. If you notice, you’ll see most of softcore titles playing on Playboy Channel, Cinemax, Starz, etc. are several years old and barely feature recognizable performers.

All in all, currently the minimum cost of producing a new porn title from A to Z (shooting, editing, DVD replication, packaging and distribution) is $6000 to $7000, while the maximum profit can be made on that title is around $10000 on a best seller; and once the title is released, it can take up to 6 months to collect the profit it generates. At the end of the day, the best a porn parody can do is to sell an average of 200 DVD units more than a gonzo title and make an extra $1000 to $2000

---

Not sure whether this guy is really a porn porn producer but if what he says is true it seems to me that producing porn DVDs is still profitable. A $1000 to $2000 profit on $10 000 investment is not bad, especially considering other non-monetary benefits associated with being a porn producers. On the other hand, maintaining a positive cash flow can be a bitch, 1 or 2 fuck ups and you're done.

I don't but those #s.

His numbers are the latest in "fuzzy math" and when he is asked to explain them, he goes off on tangents that would make a PW proud in terms of muddying the waters. He took great pains to say he pays shit, shoots enough footage to get multiple edits to sell for several projects at a time, and cheats everyone he comes across but most in the thread called him on his BS.

In terms of parodies, a promoted one made by one of the better producers (the kind Klink is so jealous of) sells a LOT more than 200 units above the average gonzo title. If you want to bust his chops, comment on how little he makes and he'll rant like a fricking lunatic about all sorts of things he knows nothing about (ie: his buttons are as easy to push as Lockwood's were in the day). lol