Which means Gawker and company go out of business (probably not) or Nick Denton has to sell practically everything to raise the money. Apparently under Florida law, they will have to post a bond or actual cash covering the judgment value to appeal the decision. If Hulk was smart he would negotiate it down to $20-40MM and stop the appeal. There is a good chance another jury will give him a lot less or nothing at all.

I'll bet Nick Denton can do the equivalent of pawn shop loan using Gawker assets with some Wall Street firm to get the money or the bond necessary to appeal.