I was running low on the body wash, so I bought this bottle of White Rain for Men bodywash at the Deals store for $1.00 [plus tax] couple days ago. It smells kinda like a washing detergent with a hint of "for men" scent, but mostly washing detergent scent. If someone was to put this stuff into a jug of liquid detergent and I would take a whiff of it, then I would believe that its a washing detergent. But this is not surprising since it was made by the Sun Brands; a company that manufactures washing detergents and fabric softeners like Snuggle. The label on the back still bears Sun Brand name, but the next day I went to the Nation Wholesale Liquidators store nearby [the same store that sells 300oz of Tide in 5-gallon tubs from Asia for $19.99] and noticed that they have Coast and Zest body wash, but is now made/owned by High Ridge Brands, which I googled on that same day's evening and found out that they now make/own White Rain as well. Anyway, it smells like washing detergent and it foam kind of okay for a dollar body wash. I used it 2x times and returned it back to Deals. I used regular White Rain [for women] around 2-3 years ago, and it worked/foamed much better than this stuff for men.