Whereever the appeal of attending a porn awards ceremony or convention comes from...

Fake-smiling (lying) whores in POV-close-ups - just without the video fucking. It's gotta be da bomb.
Unless attendees have a decent amount of actual whore fucking planned out, it's gotta be learning to know the finer points of inebriation with online aquaintances while drooling over whores. Killer entertainment.