No, I don't think they're just talking about the actual newspaper being delivered/buying. I think they are talking about actual large companies going bankrupt, people losing their jobs, content not being created, stories not being covered, people not being hired.
Well, in the very beginning you are right. There was absolutely no need for print media, and it took it by storm. Now what you have though is more of a "let's play catch up" approach to it. Some of the bigger papers had the resources to do this, the NY Times for example. Catch up meaning either get with the current century, or GTFO.
A lot of print media didn't have those same resources, and are now struggling. It's a blow, yes. And it might even knock off print media altogether. That is what we're seeing right now though. Only time will tell.
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