I replied to the owner:
"As a paying customer I do not agree with the policy of asking for more. I think that if the customer does not want more ingredients then he should tell it to the prep person, because people naturally want more, especially if they pay prices that are higher than in other establishments. I can definitely see how the restaurant saves ingredients by using less of them and thus making more profits. I think that if you use this policy then you should make it available so when the customer is ordering his food at the counter then he would be familiar with the policy on asking for more and would know his/hers rights. If I knew this policy while I ordered the taco then I would asked for more ingredients, but since there was no way for me to see this policy and no one from the staff did not told me about it, then I had no choice to accept whatever the prep person made for me.
I also do not agree about the portion control. The bruising of lettuce and cheese is really an obscure answer. If the prep person uses NSF-rated utensils and handles them the right way then there should not be any problems. I have the Professional Chef textbook and I just checked it and could not find any information or precautions on bruising. The only way that I see cheese and lettuce getting bruised if it is done intentionally by the prep person.
If the taco costs the same as the burrito then there should be a disclaimer on the menu. A return customer may be familiar with this pricing but a regular/first time customer may not know this, and the NYC fair-pricing law is based on the average person's knowledge. The meats and vegetables may be shared by taco and burrito, but the tortilla shell is not, and this makes it a totally different item from burrito.
I will not let go the issue of missing pricing for the taco and if there will be no change on the menu board by Friday then I will file a formal complaint with DCA and Attorney General's Office. I may also file a complaint about your company's practice of preparing the food for end-consumer consumption that lacks portion uniform. I view this practice as unfair and deceptive to customers. I might as well notify FOX-5 or Help Me Howard about this unfair pricing so the people would know what they are getting if they patronize Chipotle."
-Alex