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Even in small businesses you can still be a CEO. Even a small business has a management structure man.
The presence/absence of a management structure has nothing to do with using the title 'CEO'. It's just more proof of the self-inflated image a lot of these pornfolks have.
PornoDan also claims to be a CEO. I mean, what incentive do you need to refrain from using the same title?
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Guess what...everyone tries to use an official title because it's at least one area where we try to pretend we're all legitimate business people. We can't all go by "Porn Guy" as our title.
Why do you try to pretend? What makes you think it's important to pretend you're legit? It's not that anybody really gives a shit about what your title is, when you work in porn. Self-delusional is a word that comes to mind.
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The only thing you got that I want, is your suffering.