I didn't set the retail price, guys-- I just took the pictures. BUT it is a really thick, high-quality book with a lot of photos in it (368 pages). Dimension-wise though, it's a little smaller, only 7.6 x 5.8 inches. It's advertised on Amazon.com for $26.37 OR you can get it before it's available in the US at my book signing December 3rd at Hustler Hollywood! Kayden Kross and Aria Giovanni will be signing with me (so the book should actually be worth something, haha) and Larry Flynt is scheduled to make an appearance as well. We're still putting together the promotional package but I'm very excited!!!