The dislike for Hef is not that he's old and can afford enough Viagra to bang three stupid whores, it's that his "empire" is so transparent. Hef lived like a hermit for the first 20 years of the mag's run, partly because he had to shovel all the profits back into it to keep it growing. Hef didn't start "living large" until he took the company public and made that jack off the investing public. When the company was bleeding money a few years ago, he gave some of it back to them as a debenture, only to have to covert the debt back into stock, which he again is doling out to the investing public.

PLA is a horribly run company whose vision can only stare back onto its past achievements. In the early 90s, PLA traded for around $9.50/share. It closed today at $9.65. Adjusting for 3% inflation annually, it's now worth about $4.30 and pays no dividend. Hefner is the Jeff Bezos of porn.