In marketing there is a practice of setting the price of something very high when you want to create a false impression of scarcity. I don't know if it has a cogent name, though.

In any event, the consumer is expected to consider himself 'priveleged' to use the product.
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"All my years in p*rn didn't quite prepare me for childbirth. I mistakenly thought all the stretching I did would make this easier."