Quote:

Pop-under/404 traffic sucks. Either TGP your site and/or buy key words. In my opinion key words are the best.



I would have thought key words are the best, too but I have not had any luck with them. I do notice that people who click on keywords will click on other ads so one could
try to construct an ad situation where you get more in ad
revenue than you spend to get the traffic.
If you are a site charging $6 CPM, each visitor brings a minimum of $.006 but the lowest CPC keyword ad I ever saw is $.03 . You would therefore need the average surfer to visit 5 pages on your site to break even on pure advertising.

If membership sales do it and you net (after ccbill or whoever takes their cut) $20 then if you could reach the
legendary search engine conversion of 1:75 , where surfers cost $.03 each, you're way ahead (ditto .05 each).
If however you have 1:500 and .05 per surfer you lose money
(hope to make it up on the rebill?).